Welcome back to my blog! For today’s post I thought I would share with you my latest project on my FCP course…project Pink! Below is the process I went through, including the stages; collect, categorise and analyse, in order to create my two contrasting pink mood boards. So if you want to find out more about my exploration of the colour pink, then please keep on reading!
Mood board Brief: Create two A2 mood boards on your colour (pink); one entitled ‘Love it’ and the other entitled ‘Over it’. You can include anything to do with your colour such as fashion, culture, gender, history etc.
My initial ideas on the colour pink:
- Stereotypically a girls colour
- Worn by feminine men
- Mix of red (passion) and white (pure)= toned down.
My ideas after research on the colour pink:
- Pink in prisons- ‘Baker-Miller pink’- Exposure to the colour has a calming effect on inmates.
- The Great Gatsby- Jay wears a pink suit- 1920’s- masculine.
- Pink has only acquired it’s feminine connotations in the recent past.
- ’18th century it was perfectly masculine to wear a pink silk suit with floral embroidery’- Valerie Steele – FIT Director.
- Late 19th Century- Freud Theories- parents differentiated sex of child- pink=girls.
- Code Pink- women for peace, justice and equity- non-violence- powerful women.
- Korea- pink=trustworthy.
- Japan- pink is worn by men and women.
- Moschino Barbie collection- Hot pink, girly, tight, blonde, over done etc.
- Breast Cancer Awareness- Pink Ribbon- female Empowerment.
- Pink combined with different colours = different message- hot pink and black=sexy, baby pink and white= innocent, pink and blue= edgy.
- Pink Stinks- campaign to raise awareness of damage caused by gender stereotyping children.
After collecting a variety of images from google images, fashion magazines such as Wonderland, and Tumblr etc. I decided to then split up what I had found into categories for each moodbaord. Firstly, for the ‘Over it’ collage, I chose to focus on pink as a stereotypical colour, and then split this category into two further sections. The first being everything that was frilly, lacey, feminine, delicate. Specifically focusing on the colour baby pink, which connotes innocence, sweetness and naivety. The second half of the moodboard focusing on the colour pink in regards to it representing ‘Barbie’/everything OTT pink, this included hot pink, pink glitter and bright pink themes. Both of these interpretations of the colour pink, in my opinion have been extremely over done, emphasised and stereotyped and our westernized culture, even when looking at something as simple as a chick flick DVD cover…always pink! That is why I decided to put all the images that I thought fit into the ‘girly’ category onto the ‘Over it’ mood board…. and trust me, this collage couldn’t look any girlier if I tried!
For the next mood board I sorted out the images I had collected into several different categories, being careful not to choose too many. These included; men in pink, pink in culture, neon glow pink, edgy pink, women in pink suits and pink=power. I wanted this collage to be more eclectic than the previous one, combining views on the colour pink that don’t initially spring to mind when you think of the colour. First of all, I choose men in pink as a category due to the fact that pink as a colour is usually associated with females, consequently I decided to collect images of masculine looking men wearing pink to subvert this stereotype. Next, I decided to focus on pink in culture due to the fact that I live in the UK, I am only surrounded by a westernized view of the colour pink. Therefore, by researching deeper and further a field, I found images to suggest that in other countries pink has different connotations; such as that in Korea the colour pink suggests a person is trustworthy. Moreover, I found neon glow pink a particularly interesting theme, it presented itself as something new, modern and fresh, differentiating from the over done pinks included in the previous mood board. For the next section ‘edgy pink’ I decided to look at pictures I first put into the ‘girly’ category again, focusing on the background colours and set up of the shots. I found that the colour teal blue, when paired with baby pink changed the way I once viewed the colour, and so, decided to include my findings within the collage. I also decided to include women wearing pink suits as a theme because I think the concept both supports and subverts the stereotype of the colour pink; the colour still connotes femininity, where as the style of the garment expresses masculinity. For the final section of my mood board I decided to focus on the colour pink as a statement of power; I included images of Code Pink, and also the Breast Cancer Awareness Ribbon. Both of these have strong messages, and by using pink to represent them, this changes the way the colour may initially be thought of (i.e. weak, naïve etc).
After positioning the images on my A2 pages, I had to edit until I found a layout/composition which I liked. I then decided to add annotations to the moodbaords that corresponded with the images to help portray my thoughts behind them. Below are the two finished collages… I hope you like them! Overall I am happy with how they turned out; obviously there is always room for improvement, and I am excited to see how the FCP course can push me and help me grow in relation to projects such as this one. The last pink related post will be coming shorting so keep your eyes peeled!
Thank you for reading,
Over It Mood Board.
Love It Mood Board.